The event was organised to explore the Danish market potential and to promote Hungary as a tourist destination. In addition to Visit Hungary, the Danish partners had the opportunity to hold b2b meetings with representatives of three Hungarian travel agencies, divided into several rounds. Following the group workshops, the guests listened to a destination presentation by Visit Hungary, which was designed to highlight Hungary's tourism potential. The presentation was followed by dinner.
On 29 August 2024, Márk Baranyai, Attaché for Foreign Economic Affairs, representing the Hungarian Embassy in Copenhagen, participated and opened the joint event of Visit Hungary and the Hungarian Tourism Association Foundation with a welcoming speech. The event took place at the Nimb Hotel in Copenhagen.
